New research addresses negative perceptions around MMC

The publication of the paper comes against a backdrop of waning confidence in MMC after high-profile business failures in the sector, including the recent insolvencies of Ilke Homes, Caledonian Modular, Beattie Passive and Module-AR.

The research found that the disjointed nature of MMC organisations, poor communication around what MMC is, and unfair value comparisons are some of the issues negatively impacting perceptions and confidence.

To challenge these perceptions and increase confidence among public and private sector decision-makers, the paper makes seven recommendations:

“The key recommendations presented in this practice paper aim to challenge MMC organisations, clients, and the government to rethink the ways they portray and drive confidence,” Saad wrote in the study’s introduction.

“This is increasingly important, particularly at a time when the downfall of some leading MMC organisations has negatively impacted a favourable image. Consequently, this paper reiterates the need to pursue premanufactured value as a key approach to deliver the needs of the public.”