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ECITB launches ‘next-generation learning identity’ inspired by video games
Nicky Roger Associate editor
ECITB World uses 3D gaming environments. Image: ECITB
To mark Learning at Work Week, the Engineering Construction Industry Training Board (ECITB) has launched a new digital learning “ecosystem” inspired by the look and feel of 3D gaming environments.
ECITB World is the skills body’s new learning resource strand to sit within its e-learning portal – the Learning Experience Platform (LXP).
Inspired by classic video games, learners enter a recognisable environment comprising themed districts and complete learning within each one.
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Within this “world of learning”, ECITB-built courses will sit together in a consistent, recognisable way, rather than as standalone, disconnected modules.
The districts, which will be populated with multiple learning experiences, will focus on themes including health and safety, industry, technical, essential, professional or future skills.
Chris Mann, ECITB director of learning and assurance, said: “ECITB World is our next-generation learning identity, built through gold standard e-learning on the LXP and designed to scale across all learning resources.
“Each module is a full e-learning course in its own right, but all courses share a consistent ‘World’ look, tone, structure and progression model to create a connected learner experience.
“Our ECITB World ecosystem will not just be an online experience. The same look and feel will transfer into our offline learning resources to create a transferable identity that extends beyond just e-learning.
“This includes PowerPoint learning packs, logbooks, learner records, supporting resources and workshop materials.
“The goal is to make our most-used learning feel more engaging, modern and achievable, while creating a recognisable learning brand that learners and training providers immediately understand and trust.”
A benchmark for quality
The creation of ECITB World is part of a plan to help grow the platform and populate it with ECITB-built courses and more industry-specific content tailored to the ECI.
“Contextualising topics specifically for engineering construction workers and aligning courses to ECITB training standards will set the benchmark for quality and establish ECITB World as a trusted learning destination,” added Mann.
“Rather than generic training, the scenarios and examples reflect the environments ECI workers operate in, as these courses have been co-created with industry experts.
“We also aim to deliver shorter, focused learning experiences on topics like PPE, lead awareness and fire extinguisher use. This content is typically around 5-10 minutes long and quicker to develop, allowing us to respond rapidly to industry needs.”
The first ECITB World courses to be launched are on manual handling and non-destructive testing (NDT), with further courses to be added later in 2026, such as digital literacy.
