Professionals working in clients, consultants and main contractors dominate Construction Manager’s readership, a survey has revealed.
The detailed study of 258 readers in November showed that the majority occupy positions of high influence at the top of the supply chain.
Main contractors make up 35%, clients account for a quarter – 15% public, 10% private – while consultants are a further 19%.
Some 42% of CM readers work for organisations with over 500 employees, while SMEs with 50 staff or less account for a third. Project managers and site managers make up 32% of readers with those at director level and above another 15%.
The sectors CM readers most commonly work in are offices (45%), education (42%), private housing (41%), retail and leisure (37%), other public building (37%), healthcare (32%) and social housing (31%). (Respondents could choose more than one category.)
Readers are increasingly digital-focused. More than half say they typically read CM content on the website or digital magazine.
CM has the highest magazine circulation in construction, some 31,500 by last year’s ABC audit, with over 58,000 email subscribers.
Image: Parkinsonsniper/Dreamstime.com
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